CHRISTOPHER BARGER

Former GENERAL MOTORS


CHRISTOPHER BARGER

Former GENERAL MOTORS

Christopher Barger is Director, Global Social Media at General Motors, and leads the company’s communications and marketing efforts on the social web. Christopher is responsible for setting General Motors’ communications and marketing strategy for Web 2.0 interaction (blogs, microblogging, wikis, podcasting, user-generated video networks, social networks, and others). He and his team advise GM's four brands on social web strategy, coordinate and counsel authors for GM’s corporate blogs, build and manage GM’s relationships with influential voices from across the social media landscape, and provide GM’s personal presence on networks like Twitter and Facebook, serving as the first online point of contact between many consumers and the company. Christopher and his team also develop new social media resources for GM content and information.